Other major reasons to serve this airport
- Hamburg is Germany’s wealthiest city. It has Germany’s highest GDP per capita, strong purchasing power and best economic outlook.
- With 5 million people in the metropolitan area Europe’s largest non-capital city.
- Hamburg is home to many blue chip companies and world-famous brands.
- Hamburg is one of the three leading locations in the global aviation industry and home to Europe’s third-largest container port.
- Hamburg is an attraction for tourist (14 million overnight stays per year, Europe’s fastest-growing tourism destination over the last 10 years) and Germany’s no. 1 cruise port with booming figures
- Hamburg Airport offers a healthy mix of business and leisure passengers (33% business traffic).
Marketing and other support
HAM supports new routes with an incentive programme to reduce airline start-up cost such as landing, take off and positioning charges. On existing routes, Hamburg Airport rewards market growth with the Route Growth Incentive Scheme (SWP).
Further, HAM’s marketing division supports airlines with:
- Airline news, editorials and advertising in Hamburg Airport publications and direct mailings;
- On-site advertising and promotions;
- Promoting flights and carrier at trade shows and fairs;
- Joint events with airlines and tour operators targeting the travel trade/the corporates/the press;
- Advertising in local media (e.g. radio spots);
- Comprehensive companies database, which shows corporate demand on an individual route basis;
- Close co-operations with local tourist board, Chamber of Commerce and business development authorities.
Hamburg is Germany’s second largest city – with a population of approximately 1.8 million – three times the size of Frankfurt!
- With five million people in the metropolitan area Hamburg is Europe’s largest non-capital city.
- HAM’s catchment area includes the southern parts of Denmark.
- Inhabitants within catchment area (travel time by car)
- 60 min – 3.8m
- 90 min – 6.0m
- 120 min – 10.0m
- Approximately 160,000 Hamburg-based companies registered with the Chamber of Commerce. There are about 4,000 international companies, including: 550 from China.
- Europe’s second largest city (after London) for international courier/express business demand
- Air cargo potential in the HAM catchment area: 260,000 tonnes
- The logistics companies and forwarders around Hamburg Airport are specialized in the following areas:
- Aircraft spare parts (import and export);
- Ship spare parts (import and export);
- Medical technology (export);
- Pharmaceutical products (export);
- Chemical industry (import and export);
- Textile industry and mail-order business (import).
- Market characteristics at HAM:
- Small average weight per shipment (< 150kg);
- High amount of express shipments (express air cargo).
- New Air Cargo Center opened in 2016:
- Capacity: 150,000, average 250,000 tonnes per year
- 56.000 m² of logistics space, of which 19.000 m² are directly connected to the apron.
- The HAM freight market has far too little capacity with no full freighter operation. Demand exceeds supply by far.
- Hamburg Airport is THE airport for northern Germany.
- It is located just eight kilometres north of the city center.
- The airport has direct links to the main motorways to the north and south and to Germany’s capital, Berlin.
- HAM has an S-Bahn (suburban rail network) connection, which takes you to Hamburg’s central station in just 25 minutes.
Infrastructure & Operations:
- Runways: Two IFR equipped/ full ILS CAT II and IIIb runways of 3,250 metres and 3,666 metres, for operations by commercial aircraft up to 747 and A380.
- Schedule facilitated (level two), no major slot constraints
- 40 gates for departing passengers, 53 aircraft stands
- Operating hours: 06:00 – 23:00 (late arrivals until midnight)
- Min. connect time: 45 minutes
- Two terminals offer a total of 120 check-in counters
Important infrastructure developments and/or other news
- New Air Cargo Center opened in 2016
- Major five-year upgrade programme on main apron
- World-class concert hall and new landmark, Elbphilharmonie, opened in 2017
- 65 airlines serving 140 destinations
- Total pax at HAM 2017: 17.6 million (+29% over the past five years)
- Aircraft movements: 160,000
- Average load factor over all routes: 78%
- Pax/movement: 108.9
- MTOM/movement: 66.2
- Freight: 52,000 tonnes
- Top 5 Airlines: Eurowings, Lufthansa, Ryanair, Condor, easyJet