Other major reasons to serve this airport
- Hamburg is Germany’s wealthiest city. It has the nation’s highest GDP per capita and very strong purchasing power.
- Hamburg is the largest non-capital city in the EU.
- Hamburg is home to many blue chip companies and world-famous brands.
- Hamburg is one of the three leading locations in the global aviation industry and home to Europe’s second-largest container port.
- Hamburg is in the top 10 rank of European tourist destinations and shows the highest growth rate in Europe for the last ten years (12 million overnight stays in 2014).
- Hamburg is Germany’s no. 1 cruise gateway and among the 20 largest cruise ports in the world.
- Hamburg Airport offers a healthy mix of business and leisure passengers (38% business traffic).
Marketing and other support
HAM supports new routes with an incentive programme to reduce airline start-up cost such as landing, take off and positioning charges. On existing routes, Hamburg Airport rewards market growth with the Route Growth Incentive Scheme (SWP).
Further, HAM’s marketing division supports airlines with:
- Airline news, editorials and advertising in Hamburg Airport publications and direct mailings;
- On-site advertising and promotions;
- Promoting flights and carrier at trade shows and fairs;
- Joint events with airlines and tour operators targeting the travel trade/the corporates/the press;
- Advertising in local media (e.g. radio spots);
- Comprehensive companies database, which shows corporate demand on an individual route basis;
- Close co-operations with local tourist board, Chamber of Commerce and business development authorities.
Hamburg is Germany’s second largest city – with a population of approximately 1.8 million – three times the size of Frankfurt!
- With five million people in the metropolitan area Hamburg is Europe’s largest non-capital city.
- HAM’s catchment area includes the southern parts of Denmark.
- Inhabitants within catchment area (travel time by car)
- 60 min – 3.8m
- 90 min – 6.0m
- 120 min – 10.0m
- Approximately 160,000 Hamburg-based companies registered with the Chamber of Commerce. There are about 4,000 international companies, including: 550 from China.
- Europe’s second largest city (after London) for international courier/express business demand
- Air cargo potential in the HAM catchment area: 270,000 tonnes
- The logistics companies and forwarders around Hamburg Airport are specialized in the following areas:
- Aircraft spare parts (import and export);
- Ship spare parts (import and export);
- Medical technology (export);
- Pharmaceutical products (export);
- Chemical industry (import and export);
- Textile industry and mail-order business (import).
- Market characteristics at HAM:
- Small average weight per shipment (< 180kg);
- High amount of express shipments (express air cargo).
- New Air Cargo Center to open in 2016:
- Capacity: 150,000 tonnes per year;
- 20,000 m² handling space; 6,000 m² office space.
- The HAM freight market has far too little capacity with no full freighter operation. Demand exceeds supply by far.
- Hamburg Airport is THE airport for northern Germany.
- It is located just eight kilometres north of the city center.
- The airport has direct links to the main motorways to the north and south and to Germany’s capital, Berlin.
- HAM has an S-Bahn (suburban rail network) connection, which takes you to Hamburg’s central station in just 25 minutes.
Infrastructure & Operations:
- Runways: Two IFR equipped/ full ILS CAT II and IIIb runways of 3,250 metres and 3,666 metres, for operations by commercial aircraft up to 747 and A380.
- Schedule facilitated (level two), no major slot constraints
- 40 gates for departing passengers, 53 aircraft stands
- Operating hours: 06:00 – 23:00 (late arrivals until midnight)
- Min. connect time: 35 minutes
- Two terminals offer a total of 120 check-in counters
Important infrastructure developments and/or other news
- New Air Cargo Center to open in 2016
- Major five-year upgrade programme on main apron
- 60 airlines serving 120 destinations
- Total pax 2014: 14.76 million (+ 9.3% vs. 2013)
- Aircraft movements: 154,000
- Average load factor over all routes: 76%
- Pax/movement: 108.9
- MTOM/movement: 66.2
- Freight: 52,000 tonnes
- Largest carriers: germanwings, Lufthansa, airberlin